Building entertainment
beyond the screen.

For more than two decades, Jay Bennett has helped build and extend story-led IP across entertainment, digital platforms, gaming and live experiences.

Content isn’t king. The audience is.

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Some of the companies and platforms I’ve worked with.

Featured Work

01MURDOCH MYSTERIES— Helping established television IP sustain its audience through an interconnected franchise of storytelling, gaming, live experiences, education and licensing.02SCREECH OWLS— Building an audience-first kids’ franchise through an NHL partnership connecting storytelling, digital creators, gaming and licensing.03CARMILLA— Turning a brand-funded scripted series into a lasting storyworld, a global fan community and meaningful brand engagement.

Selected Work

I’m Jay Bennett.

Jay Bennett is an Emmy Award-winning creative and franchise strategy executive. He connects creative ambition with technology, partnerships and business strategy to help stories reach new audiences and grow beyond the screen.

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The most interesting opportunities begin with a conversation.

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